Paul Cocksedge Studio’s design proposal for the UK Pavilion dissolves the border between exterior and interior, creating an overall sense of organic fluidity rather than solid presence.
1,296 re-usable telegraph poles create a ready made timber forest: a calm and quiet space inviting exploration, and a mystery that takes visitors on a journey to a concealed exhibition area within.
Computer tablets installed with Augmented Reality software transform the pavilion’s physical environment into a digital world of sound and colour, communicating the UK’s contribution to the Expo’s themes in a multifaceted and coherent style.
Paul Cocksedge adds: ‘I wanted above all to create space for people to explore and discover. So the pavilion is as open and welcoming as possible by abandoning the idea of a monolithic building, by cancelling the difference between outside and inside.’